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The Importance of Benchmarking Your 401(k) Plan: Why Plan Sponsors Must Stay Proactive

The Importance of Benchmarking Your 401(k) Plan: Why Plan Sponsors Must Stay Proactive

February 03, 2025

As a plan sponsor, your responsibility is to ensure that your company's 401(k) plan remains competitive, cost-effective, and beneficial for your employees. One of the most effective ways to achieve this is through regular benchmarking. By comparing your plan's performance, fees, and services to industry standards, you can identify opportunities for improvement and fulfill your fiduciary responsibilities. Here’s why benchmarking should be a critical component of your 401(k) plan management.

1. Fiduciary Responsibility & Compliance

The Employee Retirement Income Security Act (ERISA) requires plan sponsors to act in the best interest of their participants. This means regularly evaluating plan fees, investment options, and service providers. Benchmarking ensures that you are meeting your fiduciary duties by maintaining a high-quality retirement plan that aligns with regulatory standards and industry best practices.

2. Ensuring Competitive Fees & Value for Services

One of the biggest concerns in 401(k) plan management is excessive fees. If your plan's fees are too high compared to industry averages, it can significantly impact participants' long-term retirement savings. Benchmarking allows you to assess:

  • Recordkeeping and administrative fees – Are you paying a fair price for plan administration?

  • Investment expenses – Are fund expense ratios competitive?

  • Advisor fees – Is your financial advisor providing valuable services at a reasonable cost?

3. Evaluating Your Advisor’s Fee & Performance

A key part of the benchmarking process should be assessing the role and compensation of your 401(k) plan advisor. Many plan sponsors overlook this crucial step, but understanding the value your advisor provides relative to their fee is essential. Consider these factors:

  • Are they helping with plan design and compliance?

  • Do they offer ongoing participant education and engagement?

  • Are they providing fiduciary support and helping to manage plan risk?

  • Are their fees reasonable compared to similar advisors in the market?

If your advisor's fees are excessive or their service is lacking, benchmarking can highlight areas where you may need to renegotiate terms or explore alternative providers.

4. Enhancing Participant Outcomes

At the core of any 401(k) plan is the goal of helping employees save for retirement. Benchmarking allows plan sponsors to compare investment options, fees, and plan design features to ensure participants have access to a high-quality plan. Regular benchmarking can lead to:

  • Better investment performance

  • Lower costs for participants

  • Improved engagement through education and tools

5. Strengthening Your Position in a Competitive Job Market

A strong 401(k) plan is a valuable employee benefit and can be a powerful tool for attracting and retaining top talent. By benchmarking your plan, you ensure that it remains competitive within your industry, helping your company stand out as an employer of choice.

Final Thoughts

Regular benchmarking of your 401(k) plan is not just a best practice—it’s a necessity. By proactively evaluating fees, investment options, and service providers (including your advisor), you can ensure that your plan remains competitive, compliant, and beneficial for participants. Taking the time to conduct a thorough benchmarking review can help you fulfill your fiduciary responsibilities and maximize the value of your company's retirement plan.

If you haven’t benchmarked your 401(k) plan recently, now is the time to start. Your employees’ financial future depends on it.